Talk Digital To Me: Creating A Rockstar, Digital-First Marketing Plan

Who are you targeting? What are you saying? When is it publishing? And where is it posted? Live Nation’s Carley Gauthier will share how to use omnichannel marketing and digital tactics to ensure your marketing campaigns engage the right audience and expand your brand.

After this session, you’ll be able to:

  • Identify your audiences’ interests & behaviors to effectively target them with your digital marketing
  • Develop content that speaks to your audience throughout the customer journey
  • Create a marketing plan that drives awareness, boosts website traffic, and increases acquisitions